Free SEO Template
30/60/90-Day SEO Action Plan
Your complete roadmap to local SEO dominance. Follow this proven template to systematically build authority, visibility, and drive real business results in just 90 days.
150+
SEO Tasks Included
90
Days to Results
4
Strategic Phases
Your SEO Roadmap
Each phase builds on the previous one, creating compounding results. Copy individual sections or the entire template to your project management tool.
Onboarding Setup
Week 1
Essential setup tasks to begin your SEO campaign
Technical SEO Setup
13 tasks
4
Collect Website Logins
Gather admin credentials for website CMS, hosting, and domain registrar for full access
5
Verify GBP Access
Confirm admin or owner access to Google Business Profile for optimization and posting
6
Create Client G Drive Folder
Set up organized cloud storage for all campaign assets, reports, and documentation
7
Collect Client Images & Add to G Drive Folder (15-20 Images)
Gather high-quality business photos for citations, GMB, and local SEO optimization
9
Setting up Google Tag Manager, Google Analytics (GA4) & Search Console
Install essential tracking tools to monitor traffic, conversions, and search performance
10
Configure WhatConverts Number on Website & GMB
Set up call tracking to measure phone conversions from organic search and GMB
11
Setup Auto Scan Geo Grids on Local Dominator (3-5 Keywords)
Configure automated rank tracking across local map pack positions for target keywords
12
Local Keyword Research
Identify high-intent local search terms and analyze search volume and competition
13
Add Clean Talk Spam Plugin To Website
Install spam protection to keep forms and comments clean without affecting user experience
Off-Page Setup
5 tasks
1
Verify Youtube Account
Confirm access or create business YouTube channel for video content distribution
2
Verify Pinterest Account
Set up business Pinterest account for visual content marketing and local discovery
3
Patch Account Setup
Create or verify Patch.com profile for hyperlocal news and community engagement
4
Create Reddit Account for Business
Establish presence on relevant subreddits for authentic community participation
5
Setup Social Media Profiles (if not existing)
Create or claim business profiles on major platforms for brand consistency
18 tasks in this phase
Month 1 - Foundation
Days 1-30
First 30 days - Building your SEO foundation
On-Page SEO
10 tasks
1
Optimize Home Page
Complete comprehensive on-page optimization including H1s, meta tags, content, images, and schema markup
2
Optimize Title Tags & Meta Descriptions
Craft compelling, keyword-rich meta titles and descriptions under 60/160 characters for all key pages
3
Optimize GMB Description
Optimize Google Business Profile description with keywords, services, and compelling value proposition
6
Create 5 GEO Silo Pages
Create location-specific silo structure to organize content by geographic service areas
7
Create 5 Location Pages
Build city/area landing pages with unique content, local keywords, and embedded maps
8
Create 3 Neighborhood Pages
Develop hyperlocal neighborhood pages targeting specific communities within service areas
9
Create 2 Blog Posts
Create valuable, SEO-optimized content addressing customer questions and local search intent
Off-Page SEO
16 tasks
1
Build 60 Citations
Submit NAP (Name, Address, Phone) to major directories like Yelp, Yellow Pages, and industry platforms
2
Build 20 Niche Citations
List business on industry-specific directories relevant to your service category
4
Geo-Tag & Share 60 Images
Upload geotagged business photos to image sharing sites for local relevance signals
5
Create 4 Pinterest Pins
Share visually appealing branded content linking back to website and service pages
6
Create 1 YouTube Video
Create video showcasing business with keyword-optimized title, description with citations and local links
7
Begin Social Fortress
Create social signals through strategic sharing, engagement, and profile development
8
Build Niche & Local Signals
Build topical and geographic relevance through targeted mentions and community participation
9
Build 15 Social Profile Backlinks
Create complete business profiles on social platforms for brand citations and referral traffic
10
Create 2 GMB Posts Weekly
Maintain active Google Business Profile with offers, updates, and engaging content
11
Create 2 Patch Posts
Create local news-style content on Patch.com for hyperlocal visibility and backlinks
12
Build 5 Blog Comment Backlinks
Leave valuable comments on relevant industry blogs with contextual link opportunities
14
Distribute 100 Map Embeds
Embed Google Map of business location across web 2.0 properties for local authority
15
Create & Distribute 1 Press Release
Craft newsworthy announcement and distribute through PR networks for authoritative backlinks
16
Respond to 10 GBP Reviews
Respond professionally to Google reviews with keywords and appreciation for customer feedback
Technical SEO
4 tasks
2
Setup IFTTT Network
Create automated content syndication network to amplify new content across platforms
3
Submit Links to Indexing Tool
Accelerate search engine discovery of new backlinks and pages using indexing services
4
Track Rankings Bi-Weekly
Monitor local pack rankings across geographic grid to track visibility improvements
30 tasks in this phase
Month 2 - Expansion
Days 31-60
Days 31-60 - Expanding your reach and authority
On-Page SEO
7 tasks
3
Create 5 GEO Silo Pages
Continue building location-based silo structure for stronger geographic relevance
4
Create 5 Location Pages
Add more geographic coverage with city-specific pages featuring unique local content
5
Create 3 Location/Neighborhood Pages
Develop additional area pages with testimonials, local keywords, and community references
6
Create 2 Blog Posts
Create educational content targeting mid-funnel search queries and customer concerns
Off-Page SEO
13 tasks
1
Build 60 Citations
Expand NAP presence across secondary directories and regional business listings
2
Geo-Tag & Share 60 Images
Upload additional geotagged photos to image platforms for continued local signals
4
Create 1 YouTube Video
Create additional video content showcasing expertise, testimonials, or service areas
5
Continue Social Fortress
Maintain and expand social signal building through consistent engagement and sharing
6
Build Niche & Local Signals
Strengthen topical authority and geographic relevance through targeted community participation
7
Create 10 GMB Posts
Maintain GMB engagement with offers, photos, updates, and calls-to-action
8
Create 2 Patch Posts
Create more hyperlocal content addressing community topics and business updates
9
Build 5 Blog Comment Backlinks
Continue building relationships through valuable blog engagement in your industry
11
Distribute 500 Map Embeds
Scale map embedding across more web 2.0 properties for amplified local authority
12
Create & Distribute 1 Press Release
Announce milestone, expansion, or newsworthy event through PR distribution channels
13
Respond to 10 GBP Reviews
Maintain reputation management with timely, keyword-optimized review responses
Technical SEO
5 tasks
1
Submit Links to Indexing Tool
Continue accelerating indexation of new backlinks and content pages
2
Track Rankings Bi-Weekly
Monitor ranking progress across local map pack positions to measure campaign effectiveness
4
Add FAQ Schema Markup
Add structured data to service pages to earn rich snippets and featured positions
25 tasks in this phase
Month 3 - Momentum
Days 61-90
Days 61-90 - Building unstoppable momentum
On-Page SEO
8 tasks
3
Create 5 GEO Silo Pages
Finish location-based silo architecture for maximum geographic relevance and authority
4
Create 5 Location Pages
Complete geographic coverage with optimized pages for all primary service areas
5
Create 3 Location/Neighborhood Pages
Add final area pages completing your local SEO footprint across target markets
6
Create 2 Blog Posts
Create conversion-focused articles addressing bottom-funnel queries
7
Create Video Testimonials Page
Build social proof page featuring customer success stories and video reviews
Off-Page SEO
14 tasks
1
Build 60 Citations
Complete citation foundation across all relevant directories and local platforms
2
Geo-Tag & Share 60 Images
Maintain consistent image distribution for ongoing local relevance signals
3
Create 4 Pinterest Pins
Maintain Pinterest presence with seasonal content, service highlights, and visual storytelling
4
Create 1 YouTube Video
Create final video asset showcasing 90-day transformation, results, or service overview
6
Continue Social Fortress
Sustain social signal momentum through strategic engagement and content amplification
7
Build Niche & Local Signals
Reinforce topical expertise and geographic authority through continued community participation
8
Create 10 GMB Posts
Keep GMB active and engaging with varied content types and strategic CTAs
9
Create 2 Patch Posts
Create final hyperlocal content pieces for community engagement and backlink value
10
Build 5 Blog Comment Backlinks
Maintain blog engagement strategy for relationship building and contextual links
11
Create 10 Reddit Expert Answers
Scale Reddit presence to cement authority status with comprehensive, expert-level responses
12
Distribute 500 Map Embeds
Continue map embedding strategy for sustained local authority building
13
Create & Distribute 1 Press Release
Announce 90-day milestone, results achieved, or major business development
14
Respond to 10 GBP Reviews
Continue professional review management with keyword-rich, personalized responses
Technical SEO
5 tasks
1
Track Rankings Bi-Weekly
Final ranking assessment across all tracked locations and keywords
2
Submit Links to Indexing Tool
Ensure complete indexation of all new links and pages from 90-day campaign
27 tasks in this phase
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